Barenbrug acquires turf activities of Prolanda in Italy

Barenbrug Holland has acquired the turf activities of Prolanda SRL in Italy. Under the agreement, Barenbrug has taken over the grass seed and fertilizer business. This acquisition will help us achieve our aim of increasing our footprint in the Italian turf market.

 

“Prolanda has a very strong market position and is well established in the Italian turf seed market with high quality products. With our focus on innovative products and technologies we will be able to add value to the Italian market.”

Paolo Stefanoni has been appointed as the general manager of Prolanda. Paolo has almost 20 years of experience in the Italian turf market.